Google Search Voting Tests Reinforces Sprooce’s Business Model
Google recently was discovered to be testing out a Digg-like style of voting to determine relevant search results.Â Last February, I suggested that Digg could directly compete against Google by making their own search engine and leveraging their users to vote the search engine results up or down [Pulse 2.0: How Digg Could Compete With Google].Â The Google voting model will be tested within Google Labs for about 3 weeks.
However, there is a search engine thatÂ focuses onÂ such a model and its called Sproose.Â Sproose has been developing this model for about 2 years and went live in August 2007.Â “Sproose allows users to vote up the search results, the more users vote a site the higher up in the results it will move. Sproose takes this model a step further also improving the results by the community and sharing the vote histories with others of like interest [source: press release sent to Pulse 2.0].”
Sproose was started by Bob Pack, a former VP of Sales for Scholastic Inc.Â The company is based in Danville, Calif.This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry