Slide Over That $50 Million, I’ve Got Photo Widgets!

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As you give a goofy look at the camera pointing at you in a photo kiosk at an entertainment venue, you begin to wonder what captions and background you’ll use.  Now take this concept, slap it on the Internet in the form of a widget that can be Facebooked or MySpaced, and you’re ready to raise $50 million.

Business-savvy Internet entrepreneur and PayPal co-founder, Max Levchin did exactly that, as mentioned in BusinessWeek.  Slide raised $50 million and increased their valuation to $500 million.  This fourth round of investment was provided by Fidelity Investments and T. Rowe Price.

Photo widget companies is a proven model for acquisition targets, but is also a proven model for its vulnerability of mooching on other social networks’ user base.  For example, Photobucket was acquired by News Corp. in May 2007 at a price of $250 million in cash.  But before the acquisition, MySpace completely blocked Photobucket from accessing their users because of an advertising violation before making a truce. 

Altogether, Slide has raised over $75 million including investments from other PayPal co-founder, Peter Thiel and venture capitalist, Vinod Khosla.  Thiel is an early investor of Facebook.  The other founders of Slide include Jared Kopf and Scott Banister, both also former PayPal employees.

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This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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