Behavioral Marketing Firm, Magnify360 Raises $2.5 Million

Magnify360 is a Los Angeles, Calif.-based behavioral marketing firm.  Some of Magnify360′s clients include HSBC, SunCal Companies, Citrix, Intuit, Continental Warranty, Autodesk, Intel, Communicado, Packet 8, and Bomgar.  The company is lead by CEO and founder Olivier Chaine. 

Magnify360′s first round of funding was provided by MHS Capital and several angel investors.  The amount was $2.5 million.  Magnify360 developed a SaaS platform where users can personalize content based on individual behavior.

Magnify360 is currently profitable and plans to use the funding to launch several new marketing campaigns and expand their team.  Magnify360 currently has 35 employees,  Chaine previously was part of the founding team for LowerMyBills.com.

Related Links:
1. Magnify360.com
2. SoCalTech

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