Mozilla’s Relationhip With Google Is Getting Complicated
The vast majority of Mozilla’s revenue comes from Google. In 2007, Mozilla pulled in around $60 million thanks to Google. That $60 million translates to about 88% of Mozilla’s revenue. The default homepage on Firefox is Google. When a user searches Google using the default Mozilla homepage, Google pays Mozilla a share of the ad dollar made on each click.
With the Launch of Chrome, Google may start distancing itself from Mozilla. Chrome is a direct competitor to Firefox. Therefore, it’s in Google’s best interest to gain as much market share as possible. Last week. Google Chrome came out of beta. It was also made the default browser in the Google Pack.
When there was no Chrome, the Google / Mozilla partnership was win/win. Both companies happily gave each other publicity and made money for each other. But now, things a different.
Firefox currently holds a 24% browser market share. Microsoft’s browser still dominates the market because it’s the default Windows browser.
In a little over two years, Mozilla’s recently renewed search deal with Google will end. And the company will have to explore new revenue streams.
According to John Lilly, Mozilla’s CEO, the company plans to be around for a very long time. It is already exploring other revenue streams such as Mobile and partnerships with other search engines. Lilly still sees search as being Mozilla’s primary revenue source. But the money does not have to come from Google.
Lilly said “We collaborate with Google, we talk to them and we have a fine and reasonable relationship. But we’ll compete. This is, after all, user driven.”