Monster Cable Suing Monster Transmission, An Automotive Supplier

monster-transmission
Monster Cable, a company that makes HDMI, audio, and video cables really likes their name. This is why they sued Monster Mini Golf with a claim that the small mini-golf franchise is violating their trademark. Monster Cable forced the Mini Golf company to pay $100 per franchise (about 22 locations at $2,200 total) and admit that Monster is the cable company’s trademark. Now Monster Cable is at it again by suing an automotive supplier company called Monster Transmission.

Monster Transmission is a small American company based in Florida. We all know how much of a financial position that the automotive supplier companies are in right now, don’t ya think? Like Engadget, we suggest finding cables from alternative companies that choose not to strong-arm companies with similar names.

[via Audioholics]

Monster Cable Suing Monster Transmission, An Automotive Supplier Comments

  1. Monster Ted says:

    Monster does not have an issue with Monster Transmission. We advised our outside attorneys several months ago to resolve the matter and they are in the process working that out with Monster Transmission’s attorneys. This case was filed last year, before the Monster Mini Golf Matter was settled. We have learned from our experience with the fallout from the Monster Mini Golf matter that we can be “legally” right in the protection of our trademark, but wrong in the eyes of our customers.

    We now know we have to balance protecting trademark rights with the opinion of our customers. We will always consider and value the opinion of our customers.

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