Babble is an online “magazine and community for a new generation of parents.”  Somehow using that as a tag line has been enough to gather $1 million in funding and attack tons of traffic.

Greycroft Partners are the VC firm behind the $1 million in funding which adds to the other $2 million made from Village Ventures.  The total $3 million is paret of the same round at the same valuation.

Babble is a spin-off from Nerve Media, a sex and dating community website.  Babble is targetted towards a commnity of younger parents that live in major cities.  Competitors include Urbanbaby.com and Cookie Magazine.  Babble is also getting a newly appointed CEO by the name of Sean Mills.  Mills is the former president of The Onion and will be replacing Babble founder Rufus Griscom.

[via TechCrunch]