It’s On With Alexa Chung To Replace TRL, Will Use Twitter and Facebook
For those of you that are in your mid-20’s like I am right now, you probably spent your high school afternoons watching MTV’s Total Request Live (TRL) TV show to find out what the hottest music is. Starting this Monday, MTV will be starting a new show called “It’s On With Alexa Chung” that will replace TRL’s time slot. The show will have Facebook and Twitter integrated.
Many TV shows already have Facebook and Twitter integrated already, but Chung’s show will be using the services as one of the main highlights. The audience will be able to ask questions to the celebrity guests on the show using Facebook and Twitter.
Chung, a half Chinese and half British 25 year old model is from Britain and has hosted music and pop culture programs on Channel 4 in Britain. “It’s On With Alexa Chung” will be filmed in the same studio that was used in TRL. TRL was cancelled last November.
The studio audience will add MTV producers as a friend on Facebook temporarily so that the show will have access to their status updates and pictures they take from their seats.
[via The New York Times]This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry