Steve Ballmer May Spend As High As $11 Billion On Search

Amit Chowdhry | Monday June 22, 2009 | 819 views| 1 Comment
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Microsoft Bing search market share has increased to about 12% since it launched.  This is exciting for Microsoft considering Live.com didn’t do as well in fighting Google’s market share.

At a luncheon in Chicago last week, Steve Ballmer said that he was willing to spend 5%-10% of the company’s operating income over the next 5 years.

Microsoft’s operating income in 2008 was $22 billion.  That means that Microsoft would end up spending as high as $5.5-$11 billion over the next 5 years.  ”We invested in Xbox for years and now it generates nice economic returns for us,” added Ballmer.

[via Reuters]

Related posts:

  1. Steve Ballmer Retiring After Microsoft Beats Google Search Market Share
  2. Steve Ballmer Still Interested In Yahoo! Search, But Bartz Doesn’t Want To Hear It
  3. Steve Ballmer: “You Don’t Brute-Force Your Way Into a Market”
  4. Steve Ballmer On Apple: “$500 More To Get A Logo On It”
  5. Roy Bostock (Yahoo!) and Steve Ballmer (Microsoft) Spotted Meeting In New York


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