Italian motorcycle company Ducati has a strong brand name. The brand is associated with luxury too. Ferrari and Lamborghini placed their brands on notebooks in the past, but this is the first time I’ve seen an automotive company stick their brand on a camcorder. Toshiba is putting the Ducati brand on the S10 camcorder. The camcorder is white with red accents and the Ducadi logo on the LCD. The LCD is 2.5″ and can record in 1080p resolution. The sensor of the camera is 5 magepixel and there is a 4GB memory card that saves the video. The 4GB can hold about 60 minutes of recording. Price is not yet known.