Mzinga Raises $10 Million In Additional Funding For Developing OmniSocial Service
Mzinga is a service that allows corporations to build social networks for their customers, alumni, current employees, and those who retired. Mzinga social networks include wikis, blogs, a voting system for stories, polls, surveys, etc. Earlier this week Mzinga raised $10 million in funding, led by Acadia Woods Partners. Additional investors include BlueCrest Venture Finance Master Fund, W Capital Partners, and Shared Capital Partners.
Barry Libert, the CEO of Mzinga said that the funding will be used for sales and development. Mzinga is also launching a new service called OmniSocial which has enhanced social media marketing and analytics. Some of OmniSocial’s clients include HSBC and iVillage.
“We think teams should be able to see a project in the cloud, plan meetings, leave comments, chat about it—but most of all, keep track of that workflow—with the same tool,” stated Libert. “Salesforce is definitely doing it, but not many others are.”This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry