Walmart.com To Start Selling Cosmetics Online
Walmart made about $1.74 billion in sales last year, making it the 13 largest U.S. online retailer. Amazon is ranked #1 with $19.17 billion in 2008 sales. Walmart hopes to increase their online market share by adding cosmetics to their inventory.
“In a few months, whenever someone thinks about buying diapers — in the same way they think about going to a Wal-Mart in the physical world — they will think about going to Walmart.com,” stated Walmart.com CEO Raul Vazquez. Walmart as a whole has gained market share due to a weak economy.
As part of the online inventory expansion, many personal consumer goods will be added. These goods include diapers, toothpaste, condoms, Tylenol medicine, and lipstick. About a year ago, Walmart.com listed these goods but did not allow people to buy it online. Website visitors could only find out which Walmart retail stores have these goods in stock.This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry