Rocket Fuel Raises $3 Million Led By Mohr Davidow Ventures

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Rocket Fuel Inc. has raised $3 million in funding led by Mohr Davidow Ventures. Rocket Fuel is developing an ad platform to understand consumer habits and interest. The company will use the $3 million in funding to keep building the corporate infrastructure, scaling, and engineering team expansion.

“With this recent investment, we see a clear path to profitability in late 2010, and we’ll be scaling to better address the demand we see for optimized display advertising,” stated Rocket Fuel CEO George John.

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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