Over 600 Tweets Are Being Sent Out Per Second, Ad Platform Announcement At SXSW Rumored

Kevin Weil of the Twitter analytics team has announced a huge milestone. While measuring and understanding the growth at Twitter, Weil noticed that about 50 million tweets are being sent out per day which calculates to about 600 per second[Twitter Blog]. Clearly that is a lot of bandwidth being consumed and requires a lot of money to pay for servers. Fortunately Twitter has real-time search engine deals in place with Google and Microsoft. But there is another rumor floating around right now.

Twitter may launch an ad platform at South by Southwest (SXSW) in Austin, TX next month. “According to one source in the media industry, Twitter may launch its new advertising platform at the South by Southwest conference, which starts March 12,” stated Matthew Ingram at GigaOM. “The social network is apparently working with several major partners for the launch, including ‘new and traditional media’, the source said.” [GigaOM]

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at

Over 600 Tweets Are Being Sent Out Per Second, Ad Platform Announcement At SXSW Rumored Comments

  1. untacticcal000 says:

    For a company that is often being sued for one thing to another, it is good to see how they simply push past these ill-gotten claims and move forward in the direction they know best. We can imagine just how every corporation is targeted just because it has real growth statistics in place and no matter how competitive the marketplace really is, it is a shame to single out Google just because they're good at everything they put their heart to. I'm happy to see their progress because it is a company that helps change the lives of millions of its users and behind the curtain, their human outreach programs for charities leaves us spell bounded by their open generosity and compassion.

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