The Breakdown Of Everything Apple Announced This Week

This past week Apple has made some exciting announcements.  Here is a breakdown of everything they announced.

-On the first day, 300,000 were sold.  Thus far over 450,000 iPads have been sold.
-Best Buy sold out so Apple is trying to get them additional stock as soon as possible.
-Over 600,000 downloads occurred on iBooks.
-As of yesterday, over 3.5 million iPad apps have been downloaded.

Apple App Store:
-Over 4 billion apps have been downloaded
-Over 185,000 applications available for download now
-Over 3,500 iPad apps in the App Store

Apple iPhone:
-Apple iPhone won the JD Power award 3 years in a row
-iPhone has 64% mobile browser market share
-50 million iPhones sold to date.  About 85 million iPhones and iPod Touches on the market sold.

Apple iPhone OS 4
-Shipping this summer
-Developer preview available today
-10 billion push notifications sent
-100 New User features such as create playlists, 5x digital zoom, gift apps, geotagging, Bluetooth keyboards, spell checker, and tap to focus on video.
-Multitasking will be available on iPhone OS 4
-Folders for app icons (folder icon will have multi-icon icon)
-Unified inbox (all of your mail in one inbox) with inbox switching abilities
-iBooks arriving on the iPhone OS 4
-Enterprise: better data protection, wireless app distribution, and mobile device management.  There is also support for multiple Exchange accounts and new VPN options
-Game Center being added.  Game Center is a social gaming network for multiplayers.  There are achievements, match making, and leaderboards on Game Center. Apple has 50,700 gaming titles.
-Background audio, VoIP, background location, local notifications, task completion, and fast app switching
-iAd Mobile Advertising: There are a lot of free apps out there, but developers are having a hard time making money from them.  However most of the “advertising sucks” according to Jobs.  When you click on a banner ad on an app, it throws you out of your app and into the advertisers website.  This is why people don’t engage with the ads.  Apple has figured out a way to deliver ad content without ever taking you out of the app.  Apple will give developers 60% of ad revenue and keep 40% as part of iAd.
-The iPhone 3GS and iPod Touch 3rd generation will have access to these features this summer.  But the iPhone 3G and iPod Touch 2nd generation will run many of these features, but not multitasking.
-iPhone OS 4 will be hitting the iPad in the fall.

New Apple iPhone SDK
-Over 1,500 new APIs available in OS 4.  Developers can now access the calendar, photo library, and quicklook.
-A new framework called Accelerate is being launched for hardware accelerated math functions.

Interesting Tidbit:
“We tried to buy a company called AdMob… but Google snatched it away,” stated Jobs during a Q&A session. [Engadget]

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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