FreeWheel Raises $16.8 Million From Steamboat, TBS, Battery Ventures, and Foundation Capital

FreeWheel is a video advertising company that has raised $16.8 million in funding from Steamboat Ventures, Turner Broadcasting Systems (TBS), Battery Ventures, and Foundation Capital. The company has raised a total of $30 million. FreeWheel was founded by former employees at DoubleClick in 2007. The company works with marketers and publishers to manage video ad campaigns. FreeWheel’s platform can produce inventory forecast for live and on-demand content. Some of their clients include TBS, VEVO, MLB.com, and CBS. Two new agreements FreeWheel has made includes partnerships between Discovery Communications and ESPN Internet Ventures. [TechCrunch]

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