StumbleUpon Announces A New Auto-Targeting Ad System
StumbleUpon is a social media toolbar that helps you find content based on your interests. Earlier this week StumbleUpon announced a new no-click ad system that allowed brand advertisers and publishers to target campaigns for audiences to engage with.
“Auto-targeting affords advertisers the option to more intelligently cast a wider net in the StumbleUpon ecosystem with virtually no effort,” stated StumbleUpon VP of Partnerships, Sales, and Marketing Marc Leibowitz. “Advertisers can now efficiently and easily create successful viral marketing campaigns that reach only potential customers whose interests directly align with specific types of branded content.”
Advertisers can target StumbleUpon’s 11 million users based on age, gender, location, and interests. StumbleUpon makes 600 million personalized recommendations per month. You can learn more about it at stumbleupon.com/ads.This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry