Flowtown Acquires Twitter Technology From Who Should I Follow?
This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry
Social media marketing company Flowtown has acquired Twitter recommendation technology from Who Should I Follow? Going forward, Who Should I Follow Twitter recommendation technology will be integrated into Flowtown’s products. Who Should I Follow? recommends people for you to follow on Twitter based on popularity and location.
“We instantly recognized Who Should I Follow? as the perfect complement to Flowtown,” stated Flowtown co-founder Ethan Bloch. “The potential is incredibly exciting, as we’re able to deliver on the two cornerstones of marketing: building stronger, more personal relationships with the customers you have…and finding high quality prospective leads.” Who Should I Follow was developed by Mike Champion and Gary Elliott.