Bing To Highlight Links That Your Facebook Friends Like
This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry
Microsoft Corporation (NASDAQ:MSFT) has a close-knit relationship with Facebook. In October 2007, Microsoft invested $240 million into Facebook for 1.6% in equity. Now Bing users will see search results that are influenced by Facebook friends. If you find a website on Bing that your Facebook friends like, then you will see a widget that indicates a thumbs up next to it.
“Our research shows that nearly half of people say seeing their friends ‘likes’ within search results could help them make better decisions. Bing’s new features make it possible for people to make decisions with their trusted friends,” wrote Microsoft SVP of Online Audience Business Yusuf Mehdi.