
The BlackBerry PlayBook sales has fallen short of the expectations at Research In Motion Limited (TSE:RIM). The PlayBook is also being returned at a higher pace than the Motorola Xoom. According to a BGR source, the PlayBook sales missed internal sales targets by over 90%. The return rate of the Xoom is already at a high number of 7%. Given that the return rate of the PlayBook is even higher, that means almost one out of every 10 people that buy a PlayBook ends up returning it. [BGR]
BlackBerry PlayBook Misses Targets and Has Higher Return Rate Than Moto Xoom
Categories: BlackBerry PlayBook, RIM PlayBook.
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