McDonalds has installed a billboard in Sweden that has the ability to interact with smartphones using geo-location and the web browser. The user is able to turn the billboard into an interactive game. If the gamer wins within 30 seconds, they will get a coupon downloaded to their phone for the nearest McDonalds. You don’t have to download an app as all you have to do is go directly to a website address. Cool stuff.
McDonalds Billboard In Sweden Interacts With Smartphones [VIDEO]
Categories: McDonald's.