Shazam Raises $32 Million to Try TV

Shazam, a mobile music service that takes short audio recordings to identify what users are listening to, may extend their services to television. While the company’s apps currently allow users to quickly learn the name of a song playing on the radio, Shazam may soon be known for displaying discounts and bonus content when users “Shazam” television advertisements. All Things D reports that Shazam is already making deals with MTV, Syfy and Old Navy, and that they have raised $32 million in investments for this expansion.

Shazam, a London-based company with more than 140 million users, attracts 1.2 million new users each week.

Related posts:

1. Shazam: 35 Million Strong
2. Shazam Hits 1 Billion Songs Identified Through 75 Million Users
3. Shazam Raising Additional Funds From Kleiner Perkins iFund
4. Shazam App Now Has News Feed To Share Music Tagging With Friends
5. Shazam Launches Application For Windows Phone 7