HTC Vigor Believed To First Phone Powered By Beats After The Major Investment
The HTC Vigor is rumored to be the first handset powered by HTC’s major investment in Beats By Dr. Dre. Specs include a 4.3-inch screen with a 1280×720 resolution, 1.5GHz dual-core processor, 1GB of RAM, 16GB onboard storage, 8 megapixel camera with a 2 megapixel forward-facing camera, Android 2.3.4 (Gingerbread), and Sense version 3.5. HTC is investing $300 million in Beats by Dr. Dre, the company founded by Dr. Dre and Jimmy Iovine.
The investment gave HTC one of the largest stakes in Beats. Beats also works closely with Monster Cable as an investor and they will continue to work with Hewlett Packard for laptop and tablet speakers.
“Getting Beats audio into HTC phones is one of the first things we’re going to do,” Iovine stated in an interview. “We are going to be in business with HTC and they’re going to help us and were going to help them in every way they can. And you’ll see Beats audio in just about every phone or tablet they want it to be in, but they know what we’ve built and respect the brand and will help us continue to innovate and push Beats further.”
HTC and Beats first started talking about working with each other at the Consumer Electronics Show in Las Vegas this past January. Below is a marketing video of the partnership.@amitchowdhry or on Google+ at +AmitChowdhry