[old Pets.com mascot]

Every website has an icon or mascot that represents their brand. These brands have become household icons and sometimes people dress like them for halloween. Check out the best website mascots below:

Adium Duck

Adium is the open source multi-protocol instant messaging client for Mac OS X. This duck is sitting on millions of Docks within Mac operating systems as Adium is one of the most popular instant messenger services that exists today.

Bit.ly Pufferfish

The Bit.ly pufferfish has been seen by Bit.ly’s millions of URL shortening fans.

Erin Esurance

Erin Esurance has been used by the auto insurance company since June 2010. The character was created by Kristin Brewe and designed by Phil Robinson. Erin is voiced by Mo Mellady. The commercials were originally animated using Adobe Flash.


Firebug is a tool used for web development. It allows people to inspect, edit, and monitor CSS, HTML, JavaScript, etc. Firebug is maintained by the Mozilla Foundation.


Foursquare is a popular mobile application where members can note their locations and find out where friends were. Their logo features a kid playing the game four square with a rubber ball.

Google Doodles

The Google logo is often times doodled on to celebrate holidays, anniversaries, and the lives of famous people. In 1998, the concept of the Google doodle was born when Larry Page and Sergey Brin played around with the company logo to indicate that they attended the Burning Man festival in the Nevada desert. They placed a stick figure drawing behind the second o in the word, Google. One year later, Larry and Sergey asked Dennis Hwang to produce a doodle for Bastille Day. After being pleased with the result, Dennis became the Google chief doodler. You can see him in action in this YouTube video.


Daniel Burka is best known for being a designer at Digg and working with Kevin Rose at Milk, Inc. He also designed the concept for the Firefox logo and it was sketched by Stephen Desroches. Firefox is a popular web browser that is maintained by Mozilla. A firefox is an actual animal that is like a red panda. This logo shows a firefox circling around a globe.

Gentoo Linux’s Larry The Cow

Gentoo is a free operating system that is based on Linux or FreeBSD. Gentoo’s official logo is a stylized “g” that resembles a silver magatama, but Larry the Cow is the company’s unofficial mascot. You will see Larry associated with many things that are Gentoo-related.

GIMP’s Wilber

GIMP is the GNU Image Manipulation Program that is used as a freely distributed piece of software for tasks such as photo retouching, image authoring, and image composition. Wilber is the GIMP mascot that was created by Tuomas Kuosmanen.

Hadoop Elephant

Apache Hadoop is a software framework which supports distributed applications under a free license. Hadoop was created by Doug Cutting and he named it after his son’s toy elephant.

HootSuite Owls

HootSuite is a social media program that allows you to monitor keywords and manage multiple social media accounts. Their mascot is a set of cartoon owls.


HostGator is a web hosting company that is used by over 7 million URLs. Their signature alligator cartoon mascot has been spotted across the nation on many billboards.

Linux’s Tux the penguin

Tux is the penguin character that is the official mascot of the Linux kernel. The mascot was originally created as an entry to a Linux logo competition. The concept of using a penguin as the Linux mascot came from Linus Torvalds. Tux was created by Larry Ewing.


MailChimp is an e-mail marketing service company. The company uses a monkey cartoon that was originally designed by Ben Chestnut. The current mascot was designed by Jon Hicks.


MixTurtle is a music search engine website that features a cartoon turtle with speakers built into its shell. The turtle also has a mohawk hair style and is smoking a cigarette. This turtle is the “rebel without a cause” of the reptile kingdom

MySpace’s three figures/Tom

MySpace is a social networking service that is owned by Specific Media LLC and Justin Timberlake. The current logo of MySpace has the word “my” appearing in the Helvetic font followed by a symbol that delineates a space. The original MySpace logo was the word MySpace with three figures. When MySpace grew in popularity between 2003 and 2005 and MySpace.com’s original logo was seen by millions of people. Tom Anderson, one of the company’s founder, was the first friend that was assigned to every new MySpace user.

MySQL Dolphin

MySQL is a relational database management system that runs as a server that provides multi-user access to a number of databases. The MySQL dolphin named Sakila represents the global reach of MySQL and the friendly open nature of the company.

OpenBSD’s Puffy the pufferfish

OpenBSD is a multiplatform ultra-secure operating system. Puffy is the mascot of OpenBSD and it has appeared on promotional material and has been featured in release songs and artwork.

Pidgin Pigeon

Pidgin is a free chat client that is used by millions of people. Pidgin is used by millions of people and the Pidgin pigeon is a well-recognized mascot.

Priceline Negotiator (William Shatner)

William Shatner is known as the Priceline Negotiator and appears in many TV commercials. Shatner received stock options for the commercials and has admitted to using the service a lot.

Reddit Alien

Reddit is a social news website where registered users submit content and vote it up or down. The Reddit alien is the company mascot and is customized based on the sub-reddit website you are visiting and for different holidays.

The Pirate Bay Ship

The Pirate Bay is the world’s largest bittorrent tracker website for downloading music, movies, games, software, etc. The company uses a pirate ship as their mascot that has a cassette tape and crossbones on the flag. The flag symbolizes the anti-copyright infringement campaign, Home Taping Is Killing Music from the 1980s. That campaign from the 80’s was a belief that being able to record music from the radio onto cassettes would cause a decline in record sales. Although the company was sued by major record companies, The Pirate Bay is still online today and The Pirate Bay mascot continues to sail.

Travelocity Gnome

The Roaming Gnome was created in 2004 by a Travelocity viral video campaign. In the original video, a man started looking for his garden gnome that disappeared. The Roaming Gnown started appearing in different places in follow-up ads. The Travelocity mascot is still being used today.

Twitter Fail Whale

The Twitter Fail Whale is the mascot that Twitter uses when their servers get bogged down. The Fail Whale design was created by Yiying Lu and she posted the image to the stock photo web site iStockPhoto. The term “fail whale” was coined by Nick Quaranto.

Winamp’s Mike The Llama

Mike The Llama is the company mascot at Nullsoft. Nullsoft is best known for designing the Winamp media player and the SHOUTcast MP3 streaming media server. Justin Frankel, founder of Nullsoft, introduced the llama in Winamp’s startup sound clip, which was inspired by the lyrics of Wesley Willis. The startup clip says: “Winamp, it really whips the llama’s ass!”

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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