Apple iBooks Hits 350,000 Textbook Downloads In 3 Days


Global Equities Research, an independent research distribution company has revealed that Apple Inc. has hit 350,000 downloads in the iBooks textbook within 3 days. Global Equities also revealed that there have been 90,000 downloads of iBooks Author as well. Global Equities uses a proprietary tracking system to track the downloads.

The success of Apple’s iBook textbook store benefits all parties involved. This means Apple has found a new revenue stream and the publishers benefit from bypassing the markup associated with distributors, wholesalers, and retailers. Typically the markup from the distributors, wholesales, and retailers adds about 33% to 35% to the price of each textbook, which the consumer covers.

Global Equities Research analyst Trip Chowdhry stated “[This is] a recipe for Apple’s success in the textbook industry.”

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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