BlueCalypso Files Lawsuit Against LivingSocial

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BlueCalypso previously filed a patent lawsuit against Groupon and now they are suing LivingSocial.  According to BlueCalypso, the patents 7,664,516 and 8,155,679 are being violated.  The patent #7,664,516 was filed back in 2005 and is “a method and system for peer-to-peer advertising between mobile communication devices.”  The patent #8,155,679 was filed in 2009 and is titled “system and method for peer-to-peer advertising between mobile communication devices.”

“As a technology innovator, it is our duty to protect what we have created from illegitimate use. The current landscape for social engagement is growing and with that brings interest and need for the platform we developed and operate. It is our plan to monitor for infringing companies and ensure that our assets are protected now and into the future,” stated BlueCalypso CEO Bill Ogle.

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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