Apple Announces Q4 2012 Results With $36 Billion In Revenues
Earlier this week Apple has announced their financial results for the fourth quarter ended September 29, 2012. Apple posted revenues of $36 billion and a quarterly net profit of $6.6 billion. Apple’s international sales were 60% of the quarter’s revenue.
Apple sold 26.9 million iPhones,14 million iPads, 5.3 million iPods, and 4.9 million Macs for the quarter. Apple declared a dividend of $2.65 per share of Apple’s common stock.
“We’re very proud to end a fantastic fiscal year with record September quarter results,” stated Apple CEO Tim Cook. “We’re entering this holiday season with the best iPhone, iPad, Mac and iPod products ever, and we remain very confident in our new product pipeline.”
In 2012, Apple saw around $156 billion in revenue, which represents 45% growth compared to 2011. Apple now has $121.3 billion in cash. This is roughly around the same amount of money that Amazon.com is worth in market cap.
Despite all of this cash, Apple stays from acquisitions. They have only bought a few companies in the last few years like Lala, Chomp, and Siri.
So what does Apple think about their competition in the tablet market?
During the company’s earnings call, Apple CEO Tim Cook said that the Microsoft Surface looks like “a compromised, confusing product.”
Mr. Cook added “The toughest thing you do with a product is make hard trade-offs.” He believes that it seems like Microsoft still has not yet found a way to create a good tablet experience.
“I supposed you could design a car that flies and floats, but I don’t think it would do all those things very well.”