How Apple Prepared Their Fifth Avenue Store For Hurricane Sandy
As the city of New York was preparing to get slammed by Hurricane Sandy, one of Apple’s concerns was the security and safety of their signature 5th Avenue retail store. Apple had to barricade the main entrance of the store to prevent water from leaking in with sandbags that were around a foot-and-a-half tall. Apple’s 5th Avenue retail store is made of strong glass all around. Below is a photo of the doors being barricaded.
The Apple retail store also added protection to the devices in the stores. For example, they wrapped iPads, iPhones, and iPods in a protective plastic case just in case the flood levels reached higher than the tables.
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