Groupon Has Acquired Blink, A Mobile Hotel-Booking Company
Groupon has acquired Madrid-based hotel booking company Blink. Blink’s hotel booking app competes against HotelTonight and Hot Hotels. Blink works with over 2,000 hotel partners in 8 European countries. The terms of the deal was undisclosed.
Going forward, Blink will be rebranded as “Blink by Groupon” on Android and iOS. Blink will continue to operate as a separate company, but will be heavily integrated into Groupon Getaways.
“The combination of a fantastic mobile app, same-day inventory management for properties and a team that is obsessed with mobile and last-minute travel will help us further expand our travel business as the go-to destination for great deals on great places to stay,” stated Groupon Getaways senior vice president Aaron Cooper.