Google Inc (GOOG) is testing out same-day delivery in Greater Los Angeles

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Google Inc (NASDAQ:GOOG) is testing out their same-day delivery service in the Southland, which is the Greater Los Angeles Area. Google is asking their employees in Santa Monica to test out the Google Shopping Express service. Google currently has a few hundred people that work for the company there.

When Google first launched the service in the Bay Area, only Google workers and group of applicants were able to use the service. However, the service was opened to all customers in the Bay Area in September following the test.

There were over 15 retailers involved in the Bay Area program including Office Depot, Target, Toys R Us, Walgreens, and Whole Foods.

When using Google Shopping Express, customers can compare products from the brands and place the items in a single basket. The cost of shipping is $4.95 for reach retailer or the customer can sign up for a membership that has unlimited same-day deliveries. Google is offering six months of free membership as part of the test.

If the customers wants same-day delivery, the goods are sent to customers in Google-branded Prius vehicles or trucks driven by Google employees or third-party couriers.

Google Express Shopping competes with large companies and startups in the same-day delivery space. Large companies that offer same-day delivery includes eBay Now, Walmart to Go, and Amazon.com in the same-day delivery space. The startups include TaskRabbit and Zipments.

[Source: LA Times]

This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at
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