Report: Apple Inc. (AAPL) is building large iPhones, scrapping iPhone 5c
According to The Wall Street Journal, Apple Inc. (NASDAQ:AAPL) is working on larger screen iPhones and is going to is going to phase out the iPhone 5c. Apple is developing a pair of new iPhones with larger displays: one of them will be over 4.5 inches diagonally and the other will be over 5 inches diagonally. The current generation of iPhones have 4-inch screens. The WSJ says that the 4.5-inch model is further along in development and will be starting mass production soon. The larger model is in preliminary development.
Apple increased the size of the iPhone screen from 3.5 inches to 4 inches in 2012 when the iPhone 5 was released. Devices that have larger screens are popular in Asian markets and that is where Apple is especially weak against their rivals. It makes sense for Apple to adapt to those market demands in order to retain marketshare in an area where Android is growing like a weed.
Apple is also reportedly going to phase out the plastic iPhone 5c model. The 5c replaced the iPhone 5 in 2013, but it has not been doing as well as the iPhone 5s.This article was written by Amit Chowdhry. You can follow me at @amitchowdhry or on Google+ at +AmitChowdhry