Cleverbug raises $6 million
Cleverbug is a social gifting startup that has raised $6 million in funding led by Delta Partners. Cleverbug is known for developing the CleverCards mobile app. Cleverbug has a mission to create ways for people to celebrate holidays and milestones through cards and gifts.
“This time last year, Cleverbug was a simple birthday card iPhone app with elegant social graph technology. We never would have guessed that in a year we’d scale the product to such a degree that our users all over the world can now meaningfully celebrate almost every major holiday and every milestone with friends and family in minutes,” stated Kealan Lennon, CEO and founder of Cleverbug. “Our users love CleverCards, and in 2014, we’re going to give them more of what they love, by continuing to improve the service and introduce new products.”
Cleverbug plans on using the funding for business development, global expansion, and new product development. Cleverbug plans on hiring 25 more people to their operations staff. CleverCards use proprietary algorithms to leverage Facebook connections for building high-quality greeting cards. The company works with 75 printing facilities worldwide and has the largest global footprint of any card company.