General Motors Company (GM) announces 4G data plans
At Mobile World Congress, General Motors Company (NYSE:GM) announced that the Cadillac ATC will have a 4G LTE connection powered by AT&T, but the pricing was unknown. Now the 2015 Chevrolet Malibu will be the first of a fleet of over 30 GM models that will come with a 4G LTE connection powered by AT&T. Customers can get 3 months or 3 gigabytes of data as part of a free trial and then increase the data plan at a price range of between $5 and $50.
“Chevrolet, Buick, GMC and Cadillac will be the first vehicle brands to market with 4G LTE connectivity offered on such a broad scale, and we’re excited to give millions of customers an opportunity to explore the technology without paying extra for a data plan for three months or three gigabytes,” stated OnStar President Mary Chan. “Later this year, we will begin to offer data plans and our customers will be able to connect for as little as $5 per month.”
Using an LTE connection, the connected car will work as a WiFi hotspot that can connect up to 7 devices. It will also help augment OnStar coverage and services. After the free trial finishes, a customer has to hit the blue OnStar button and talk to a representative to sign up for additional data. General Motors is working on ways to sign up through the web or smartphone, but this will not likely happen this year. The plans are starting at $10 for 200MB of data a month, $20 for 1GB, $30 for 3GB, and $50 for 5GB.
Customers can make one-time data purchases — a one-day 250MB plan costs $5 and a 12-month 10GB plan costs $200. OnStar subscribers will get a discounted rate of $150 for 10GB. AT&T customers will be able to add a connected car to their mobile share plan for an extra $10 per month.