Tag Archives: AOL Latino

As of 2006 about 44.3 million Hispanics live in the U.S.  That is about 15% of the total population.  Bebo wants to capitalize on that by launching a Bebo portal for Latinos living in the U.S.  Media partners involved in this project include Hearst and AOL Latino.  The Bebo U.S. Latino website will have the latest in music, entertainment, videos, photos, polls, quizzes, surveys, and other content that is syndicated from MisQuinceMag.com.

“Expanding into new markets is a key pillar of our growth strategy, and we see huge potential for the growing Latino audience in the U.S. Our platform allows users to connect with other users, entertainment and brands, both globally and locally. The richness of our experience lies in the user’s ability to express him or herself – as evidenced in our new Lifestory feature – and in the ability to connect to people, media and brands through the Lifestream and our Open Media Platform,” stated Nicole Vanderbilt, VP of the International division at Bebo.

The launch of this new protal was made in conjunction with AOL’s new Spanish language resource guide TecnoPadres.com.  Advertising for the new portal will be provided by AOL’s Platform A division.  The full press release is available after the jump.

(more…)