The new iPhone operating system is being rolled out and that means that iAd will be included. iAd is an advertising platform powered by Apple which shows advertisements on applications that have them embedded. Anyone that sees the iAds will be providing Apple with cookies for providing demographic information about themselves. However there is a way to opt out providing cookies. Here is how you do it.

Eric Schmidt was recently gave a speech at the American Society of News Editors. After his speech, the Google CEO said that Apple’s announcement about iAd helps Google’s argument with the FTC about the acquisition of AdMob.