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	<title>Pulse2 Technology and Social Media News &#187; Aya Ueto</title>
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		<title>SoftBank Marketing Campaign Features Large Husky As Cellphone Strap</title>
		<link>http://pulse2.com/2009/06/10/softbank-marketing-campaign-features-large-husky-as-cellphone-strap/</link>
		<comments>http://pulse2.com/2009/06/10/softbank-marketing-campaign-features-large-husky-as-cellphone-strap/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 19:25:18 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[pulse2]]></category>
		<category><![CDATA[Aya Ueto]]></category>
		<category><![CDATA[Softbank Mobile Corporation]]></category>

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		<description><![CDATA[SoftBank Corporation in Japan has launched a weird marketing campaign that features a giant husky plush toy to be the world&#8217;s biggest cell phone strap. The cellphone strap stuffed animal is 30 cm. tall and a limited 30,000 of these &#8230; <a href="http://pulse2.com/2009/06/10/softbank-marketing-campaign-features-large-husky-as-cellphone-strap/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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<strong>SoftBank Corporation in Japan has launched a weird marketing campaign that features a giant husky plush toy to be the world&#8217;s biggest cell phone strap.  The cellphone strap stuffed animal is 30 cm. tall and a limited 30,000 of these will be for sale.</strong></p>
<p>SoftBank often times has weird commercials for the mobile phones that they sell.  The <a href="http://www.crunchgear.com/2008/10/29/white-dogs-and-american-models-this-is-how-apple-sells-the-iphone-in-japan-tv-commercial/">commercial that they have for the iPhone</a> features a family with a white husky dog as the father.</p>
<p>The cellphone strap campaign will no longer be around by the end of August.  In the commercial above Japanese celebrity Aya Ueto is holding up a phone with the dog hanging from the strap and she strains her muscles.  After complaining about how heavy the strap is, she proves that she can lift her brother a lot easier.</p>
<p>[via <a href="http://www.mobilecrunch.com/2009/06/09/30cm-the-worlds-biggest-cell-phone-strap-is-a-cute-husky/">MobileCrunch</a>]</p>
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