Tag Archives: Baseline Ventures

How Did I’m In Like With You Raise $1.5 Million Investment?

I'm In Like With You Logo
I often times write blog posts about companies that raise money and immediately think to myself, “how could a company with an idea that an elementary schooler can come up with raise this much?”  I’m In Like With You is no exception. 

The site even boasts how many hours have been wasted on the site on each game: over 2 million on Draw My Thing itself.  I have to admit that the design of the site is pretty sweet, but $1.5 million for a site with a few Flash games is pretty substantial. 

What are they doing with the money?  Founder Charles Forman will be expanding the I’m In Like With You team starting with Poojitha Preena from Skype as the company’s COO.

The funding was led by Spark Capital.  Baseline Ventures, Betaworks, Ron Conway, and Marc Andreessen also participated in this round.  This is I’m In Like With You’s first round, but they received seed funding last year too.  I’m In Like With You used to be a social network for flirting before they switched to online gaming.

I’ve tried a couple of the games and they were sort of fun, but I became bored pretty quickly.  Sometimes the experience can be unpleasant because chatroom bots and send mass messages that prevent you from being able to communicate with other users.

I think I’m In Like With You is an interesting idea, but how will it continue to make itself useful to society in the long-run?  That’s the 1.5 million dollar question.

The website is located at: www.iminlikewithyou.com/

 

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Recent Tech Funding: Adify, Funny or Die, 5min, and Yardbarker

Adify Logo
Dollar Amount Involved: $3 Million Today / Expected $19 Million

Adify was founded in 2005 and has worked with large media companies such as Time, the Washington Post, NBC, and Comcast as clients to provide advertising supply.

Larry Braitman, the CEO/founder of Adify stated “We envision thousands of niche or vertically-focused ad networks emerging to meet specific market needs, driven by entrepreneurs and enterprises who are members of the specific communities they serve. These network builders are in the position to assemble publishers and deliver value to advertisers” at a recent Web 2.0 conference.

The first $3 million portion of a $19 million first round fund came from NBC Universal and GE Media Communications & Entertainment. Other investors in this round includes U.S. Venture Partners, Venrock Associates, and Time Warner.

Funny or Die & Sequoia Capital Logos
Dollar Amount Involved: Undisclosed

Sequoia Capital has partnered with Gary Sanchez Productions for a new comedy video website that will feature clips with multiple hit actor, Will Ferrell. The producer of Talladega Nights: The Ballad of Ricky Bobby, Adam McKay is also heavily involved in the project. The project is called Funny or Die.

The website has already attained over 1.5 million page views as of today. The first video to appear on the website features Will Ferrell arguing with his landlord which happens to be an infant.Any user will be able to upload their own videos, but if they are given a low score by Funny or Die visitors, the video will be banished. Outstandingly comedic clips will be noticed by adminstrators of the website and may potentially score further movie deals according to Gary Sanchez Productions. The FunnyOrDie and Sequoia deal was brokered by Jimmy Miller and Deborah Klein.

5min Logo
Dollar Amount Involved: $300,000

5min is a website with video tutorials such as ‘how to catch a flying disc’ and ‘Sushi: How To Make Pickled Ginger.’ The founder of the company is Ran Harnevo, who is based in Israel. The $300,000 was in seed funding and the investors are unknown.

Yardbarker Logo
Dollar Amount Involved: Undisclosed

Yardbarker
is like a Digg for sports news only. Users submit links and news articles with the best sports content from all over the Internet. Yardbarker, Inc. is based in Berkeley, CA and was founded in 2006. “Welcome to Sports 2.0″ states the About Yardbarker page.Russell Siegelman, a partner at Kleiner Perkins was the investor in this round of seed funding.Some of the other investors include Ron Conway, Steve Anderson (Baseline Ventures), Ronald “Ronnie” Lott (former USC/San Francisco 49ers football player), Harris Barton (HRJ Capital), Labrador Ventures, and the Band of Angels.

[Information Source: alarm:clock]

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