Computer accessories company Belkin International Inc. has acquired Zensi, an energy monitoring company. The financial details are unknown. Through the acquisition, Belkin will be moving into the energy conservation market. Belkin’s energy management product portfolio is called Conserve. Zensi’s technology is based on intellectual property from the School of Interactive Computing at the Georgia Institute of Technology and in the Computer Science & Engineering and Electrical Engineering departments of the University of Washington. [soCalTech]

If you do not have a way to play an iPod by plugging into an Aux slot for your car, then it is more than likely that you will have to get an FM transmitter to transmit your tunes.  To use the FM transmitter, you generally have to find a static radio station and set it on the transmitter device itself.

Belkin has found a way around this tedious process.  The TuneCast Auto Live FM Transmitter uses the GPS data from the iPhone OS 3.0 to automatically find a static radio station and set everything up.  The device is already compatible for the iPhone OS 3.0.

Fortunately the device also works with an iPod Touch, the iPod Classic, and the iPod Nano.  The device will be available in the Fall for about $80.

[via Engadget]

There has been several studies that men and teenage boys should avoid keeping a laptop on their laps as it could affect sperm counts.  This is the only reason I could imagine Belkin creating a cushion desk product for laptops and stamp it with a $30 price.  The product is called the CushDesk.  Fortunately for the lady above she doesn’t have to worry about this problem, but she decided to buy it anyway.  Maybe Belkin marketing wanted to somehow convey that this product is compatible for women too.

[via Engadget]