Gawker Media founder Nick Denton revealed how much that he paid for pictures that NFL Minnesota Vikings quarterback Brett Favre sent to Jenn Sterger: $12,000. “I love paying for information,” stated Denton at the Business Insider Ignition conference last week. Deadspin’s traffic increased by millions. The blog post with the pictures have close to 5 million hits so far. [BusinessInsider]

Electronic Arts Inc. (NASDAQ:ERTS) is almost done launching the Madden franchise on the iPhone. The first Madden game for the iPhone will be released in September. Madden NFL 10 on the iPhone will have 32 licensed teams and their real stadiums.

The game accounts for Michael Vick being in an Eagles uniform and Brett Favre will be on the Minnesota Vikings. Some of the features in the game include Action Control Time and Season Mode.

You can play the game through the whole season, complete with trades and acquisitions. The game will also have full stats, individual player rewards, depth charts, free agent pools. etc.