Pulse2 Technology and Social Media News » Cardinal Venture Capital

Zoove Raises $15 Million In Series D

Amit Chowdhry — Wed, 17 Aug 2011 10:47:29 +0000

Zoove has raised $15 million in Series D funding led by Panorama Capital. Existing investors that participated in this round include Cardinal Venture Capital, Highland Capital Partners, and Worldview Technology Partners. Zoove is the company that created StarStar Numbers, a registry of branded phone numbers such as **WEATHER and **SUZUKI.

Zoove provides StarStar Numbers for the largest wireless operators in the country. StarStar Numbers allows consumers to call the name of the brand being promoted such as **ESPN to get to its mobile app, website, coupon, etc. without the need for QR code scanning.

Zoove powers the National StarStar Registry with cooperation from the four major mobile operators in the U.S. Companies can lease branded vanity StarStar Numbers from Zoove. For consumers, there is no extra charge to call vanity StarStar Numbers. After the initial phone call, users receive a text message or voicemail to prompt them to engage further by visiting websites, download apps, etc. For an annual fee, brands pay an annual fee, which varies based on length and scarcity.

[TechCrunch]

Delivery Agent Raises $25 Million In Fourth Round

Amit Chowdhry — Mon, 05 Oct 2009 03:35:53 +0000

Delivery Agent is an advertising platform company that designs applications for publishers to sell entertainment products. The company recently raised $25 million as they help build “click-to-buy” applications for selling products centered around 125 major entertainment properties. The company now has a total of $60 million in funding.

“We launched the market for shopping-enabled entertainment when we made it possible for television viewers to go online and buy things related to their favorite shows. Today, as so much entertainment content becomes and is available on other platforms, our expanded commerce and marketing technology will make it possible for our entertainment partners to reach, influence and transact with audiences wherever and whenever they happen to be watching premium content, whether through their television, mobile phone, online video player or whatever else is next,” stated Delivery Agent Mike Fitzsimmons in a press release.

This round of funding was led by Focus Ventures. Other investors include T-Venture, Coral Group, Ironwood Capital, Bessemer Venture Partners, Worldview Technology Partners, and Cardinal Venture Capital.

Zoove Raising $13 Million Series C

Amit Chowdhry — Thu, 17 Sep 2009 14:42:14 +0000

Zoove is a mobile marketing company that is planning to raise a $13 million Series C round of funding. Out of that $13 million planned round, the company has raised $5.2 million thus far according to an SEC filing. Zoove did not disclose who the investors involved are for the Series C, but the company previously raised $21.4 million over two rounds of funding from Worldview Technology Partners, Cardinal Venture Capital, and Highland Capital.

Zoove brokers ads for SMS, MMS, and WAP. Zoove also has a technology called StarStar where users press the “star” sign on the phone to respond to the ads on digital billboards and on TV.