Shaker is a virtual world startup based in Israel that has raised $15 million in a new round of funding. This round was led by Menlo Ventures’ Shervin Pishevar. Michael Arrington’s CrunchFund was already an investor in Shaker and they also participated in this round. Shaker was the champion at TechCrunch’s Disrupt conference.

Michael Arrington has poached MG Siegler from AOL, Inc. (NYSE:AOL). Siegler was brought into AOL through the acquisition of TechCrunch, a tech blog founded by Arrington. TechCrunch was sold to AOL for roughly $25-$30 million. AOL is also an investor in CrunchFund. Siegler will become a general partner at CrunchFund. Siegler has been approached by numerous VC companies and other writing gigs since he became a top editor at TechCrunch. [Uncrunched]