IAC/InterActiveCorp (NASDAQ:IACI) has laid off about 25% of their work force at Evite.com. Evite had about 38 employees and now they are down to about 29. Two of the executives that were laid off includes General Manager Rosanna McCollough and VP of Marketing Lariayn Payne. John Foley will be at the top Evite. Hans Woolley will be reporting to John Foley.
Evite has taken a hit on revenue which was generated mainly from advertising. Evite is also finding themselves heavily competing with social networking websites that have built in event invitations.
Evite currently has 22 million registered users and there are about 25,000 invitations sent each hour. Evite was launched in 1998 and has headquarters in LA, CA.
Amit Chowdhry | July 21, 2008 | 454 views | Comments Categorized under Evite, JS-Kit
Evite is relaunching their platform to include some of JS-Kit’s features. Evite will be using JS-Kit’s commenting and poll system for event hosts to advance the way that hosts communicate with event invitees. JS-Kit will make Evite feel even more like a social network than before with the new features.
This new integration is in line with Evite’s plans to become more social network-like. Evite is rolling out photo sharing and stories after an event has occurred. Evite is the most well-known event invitation website. Evite receives about 15 million uniques per month, had 6 million parties planned per year, and had over 200 million invitations sent out over the last year. Evite competes directly with Facebook’s event management system.
JS-Kit recently acquired HaloScan, a comment service provider about 13 days ago. JS-Kit raised $1.2 million in Series A around August 2007 from The Entrepreneurs Fund III. JS-Kit is based in Hillsborough, CA. JS-Kit features are currently being used on over 500,000 sites.
