Apple Inc. (NASDAQ:AAPL) vice president of consumer applications Jeff Robbin is best known for developing iTunes and helped create the iPod. According to sources with Bloomberg, Robbin will now be spearheading the development of an Apple television set. Before Apple co-founder Steve Jobs passed away, he told his biographer Walter Isaacson that he had “finally cracked” how to build an integrated TV set with a simple user interface that could wirelessly synchronize content with Apple’s other devices.

Apple’s upcoming iTunes 11 is rumored to be a significant redesign of the program. Speculated specs include iTunes and iCloud integration, the iTunes store getting fully integrated into the app and, for the first time since its first incarnation, a fancy new UI. [Business Insider / idownloadblog]

Amazon.com, Inc. (NASDAQ:AMZN) has declared a price war with Apple Inc. (NASDAQ:AAPL) by lowering the price of top selling music in a further effort to compete with iTunes. Now the average price on hit songs on Amazon are $0.69. Some of the hits songs that Amazon.com lowered the price on as of right now includes Lady Gaga’s “Born This Way” and Katy Perry’s “E.T.” Amazon.com has around a 10% market share and Apple has about 70% for the digital download music market according to the NPD Group. Apple is selling top selling songs for $1.29, almost double of what Amazon.com charges now. [LA Times]

Apple Inc. (NASDAQ:AAPL) has announced that they have hit the 300 million download mark for iTunes U. It took about three years to hit this mark. About 800 universities have iTunes U websites. Half of that number of universities distribute content on iTunes too.

Many people on Twitter and Facebook are reporting a hacker scam that is taking place on PayPal and Apple iTunes. There is a security hole in iTunes accounts that are linked to PayPal. Scammers have found a way to charge a lot of money to iTunes through the accounts of other people’s PayPal.

A source with Boy Genius Report said that Apple will soon be putting huge cloud capabilities in iTunes. This could almost eliminate the need for you to store content from iTunes on to your device (what normally takes up a big chunk of your iPod Touch or iPhone hard drive). These new capabilities will allow iTunes to:
1.) Stream music and movies from Apple to your computers and devices.
2.) Stream music and movies from your computers at home to your other computers or mobile devices.
3.) Wireless sync iTunes with devices.

[BoyGeniusReport]

Apple Inc. (NASDAQ:AAPL) released a new application [iTunes link] called iTunes Connect Mobile for developers that want to see their sales on-the-go. Developers will be able to see daily and weekly sales data. This includes paid apps, free apps, and in-app purchases. The iPhone and iPod Touch application works with the iPhone OS 3.0 or higher. This is Apple’s sixth iPhone application that they created.

iTunes, the music, movie, podcast, and application downloading software created by Apple Inc. (NASDAQ:AAPL) sells more music than Wal-Mart and Best Buy put together. iTunes now accounts for 26.7% of all music sold last year. This makes Apple the top retailer for music in the U.S. [Gizmodo]