Tag Archives: Kaboose Inc.
Kaboose Assets Being Sold To Disney and Barclays
Disney Interactive Media Group (DIMG) has acquired a majority of the assets that belong to Kaboose. This includes Kaboose.com, AmazingMoms.com, Funschool.com, BabyZone.com and Zeeks.com. Disney bought it for $18.4 million (CAD23.3 million). Kaboose is based in Toronto, Ontario and was founded about 10 years ago.
Kaboose acquired AmazingMoms.com for $750,000 in April 2007.
Disney plans to integrate it with their already existing online properties. According to comScore, Kaboose’s assets receive about 27.6 million unique visitors per month. Kaboose.com itself receive about 5 million unique visitors this past February.
In a separate transaction, Barclays Private Equity Limited is buying Bounty Group Limited, the UK business of Kaboose for $97 million in cash. Bounty Group has about $18 million in debt.
Both acquisitions will take place as long as shareholders approve.
[via TechCrunch]
Recent Tech Funding: CrispAds, ScanScout, AmazingMoms.com
Dollar Amount Involved: Undisclosed, Asking Price $90K
CrispAds, a blog advertisement network has supposedly sold itself on eBay. The amount that the website sold for is unknown, but it is rumored to be asking for $90,000.
CrispAds claims that the website had 145 million page impressions in the entertainment section and 118 million page impressions in the technology section. It appears that CrispAds appears to still be online.
The website is a pay per click network. The service is available for RSS feeds and blogs. CrispAds was featured in Entrepreneur Magazine.
Dollar Amount Involved: $2 MillionScanScout is a video monetization company that is based in Cambridge, MA (home of Harvard University). The company has raised $2 million from several angel investors including Ron Conway, who invested $150,000 himself. Conway was the founder of Angel Investors, L.P. and is also an investor in Digg, PBWiki, and several other investors.Doug McFarland is the CEO at ScanScout and is a former Executive VP at Advertising.com and former President at Jupiter/Media Metrix.
Dollar Amount Involved: $750,000Kaboose Inc. has announced that they have acquired AmazingMoms.com for $750,000
in cash and earn outs. AmazingMoms was founded in 1999.AmazingMoms was created by parents for parents and was founded by Katherine “Kit” Bennett. The website contains ideas for Arts & Crafts, Children Parties, Playtime, Recipes, Family Fun, and Holidays. Bennett will be joining Kaboose’s editorial team.”Amazing Moms is a fantastic parent resource that resonates with our mom audience,” stated Jason DeZwirek, the Co-Founder and CEO of Kaboose Inc. “In addition to improving the breadth and depth of our content offering, this acquisition secures a strong lead generation driver for Kaboose’s Birthday In A Box’s party business while also expanding the footprint for our advertising partners that are focused on increasing their reach to our highly coveted audience of moms.”
[Information Source: alarm:clock]
Categories AmazingMoms.com, Crispads, Kaboose Inc., ScanScout
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