Archive for the ‘Medialets’ Category

Palm App Catalog Gets About 666,000 Apps Downloaded In First 12 Days

Amit Chowdhry | June 19, 2009 | 448 views | Comments
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Since the Palm Pre has been released, they have sold over 100,000 devices.  Many of the retail stores selling the Pre had sold out on the first day giving Sprint a sales record day.  Over the first 12 days of the phone being on the market, about 666,000 applications were downloaded from the Palm App Catalog according to mobile analytics company Medialets.

These 666,000 downloads were made across about 30 applications available so far.  When Palm first launched the catalog, they had about 18 applications available for download.  No new applications were introduced in the last week.  When Apple launched their store, they had over 500 applications for download and millions of iPhone and iPhone 3G phones on the market downloading them.

Palm doesn’t have many applications available because there is limited access to the webOS software development kit.   And according to a TechCrunch commenter, the Palm OS doesn’t allow access to the 3D card which limits the number of entertainment applications.

[via TechCrunch]

Medialets Raises $4 Million Series A For iPhone Advertising

Amit Chowdhry | May 14, 2009 | 207 views | Comments
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Since the time that the Apple App Store has launched, over 1 billion applications have been downloaded.  Some of the applications are paid and some are free.  The free applications have found a way to make money thanks to Medialets.  Medialets has the ability to embed advertising banners and links on iPhone applications.

The advertising company that started last June in New York and has just announced their Series A funding of $4 million.  The investment was led by Foundry Group.  Other investors are DFJ Gotham and Bobby Yazdani.  Medialets also has the ability to place advertisements on applications built for the Google Android operating system.

Medialets CEO Eric Litman believes that the mobile advertising industry will top at around $300 million but will hit reach as high as $400 million in the next four years.

[via AllThingsD]