Fortune’s Seth Weintraub has written a lengthy article about how 2011 will be an explosive year for the Android operating system. He also pointed out that about 269.9 million smartphones were sold this year compared to the 173.5 million shipped in 2009. In 2011 we could see a shipment of about 500 million smartphones across the world. I’ve pulled up a couple of charts from previous reports I have written about in regards to smartphone market share to make a prediction myself. The chart in the top left is Smartphone Market Share from Q1 2010 by Nielsen (Exhibit A). The second chart is smartphone OS mix Q3 2010 put together by Millenial Media, a mobile advertising analytics company (Exhibit B).
Every once in a while, Microsoft attempts to make viral videos in order to gain the attention of an existing product or service. In this case they decided to make a humorous video honoring rejected mobile applications for the Windows Marketplace. By putting this video together, Microsoft indirectly knocks on the Apple App Store application approval process. Take a look and let us know what you think about the video in the comments.
Windows Mobile Marketplace opened for developers back in July and now the mobile store is officially open for business. Currently the only way to access the store is through the Windows Mobile 6.5 operating system. The Windows Mobile Marketplace opened one day ahead of schedule and there are about 20,000 Windows Mobile applications on the store as of right now.
Microsoft Mobile Platform Services Product Management Senior Director Todd Brix announced at the Microsoft Worldwide Partner Conference in New Orleans that the Windows Marketplace is on schedule for launching in 29 countries on July 27th. As part of the launch Microsoft will be announcing some sort of contest around the time of launch.
The applications that will be available on the Windows Marketplace will be compatible on Windows Mobile 6.0 and Windows Mobile 6.1 devices. There are about 30 million devices running those operating systems in the market today.
Some of the categories in the Windows Marketplace platform includes Books, Business Center, Communication, Reference, Entertainment, Games, and Lifestyle.
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