Tag Archives: National Hockey League
Zynga Monetizing Draw Something With “Draw This Brand”
Zynga has come up with a clever way to monetize “Draw Something,” the mobile game developed by OMGPOP. Zynga has announced a new game called “Draw This Brand” within the app. You pick a word from a list of three and then create a drawing so a Facebook friend can guess what it is. If they get it right, you win points. The words may include Colonel Sanders or Doritos. The NHL was one of the first ads and they bought terms related to hockey like puck, Zamboni, hat trick, and slap shot.
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Categories Draw Something, National Hockey League, NHL, OMGPOP, Zynga
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Co-CEO of RIM Jim Balsillie Makes Bid On NHL Phoenix Coyotes
Jim Balsillie, the co-CEO of RIM has made a bid to import the Phoenix Coyotes to Canada by making a bid on the team. He offered $212.5 million to the Coyotes yesterday after they filed for bankruptcy unexpectedly. The offer will only remain in place if the team moves to South Ontario. The current team owner Jerry Moyes is banned from having authority over the club.
The offer made by Balsillie consists of $80 million to SOF Investments, $35 million for the NHL, and $97.5 million to other creditors. Balsillie is also offering $17 million in debtor-in-possession financing. If anyone wants to outbid Balsillie, it must be $5 million higher and be fully funded at the closing of the deal.
In the past Balsillie has attempted to buy the Pittsburgh Penguins and the Nashville Predators.
[via Reuters]