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	<title>Pulse2 Technology and Social Media News &#187; New York City Investment Fund</title>
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		<title>Outside.in Raises $7 Million From Union Square, CNN, Betaworks, Village Ventures, NYC Fund, and Milestone</title>
		<link>http://pulse2.com/2009/12/08/outside-in-raises-7-million-from-union-square-cnn-betaworks-village-ventures-nyc-fund-and-milestone/</link>
		<comments>http://pulse2.com/2009/12/08/outside-in-raises-7-million-from-union-square-cnn-betaworks-village-ventures-nyc-fund-and-milestone/#comments</comments>
		<pubDate>Tue, 08 Dec 2009 22:19:00 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[pulse2]]></category>
		<category><![CDATA[Betaworks]]></category>
		<category><![CDATA[CNN]]></category>
		<category><![CDATA[Fred Wilson]]></category>
		<category><![CDATA[Mark Josephson]]></category>
		<category><![CDATA[Milestone Venture Partners]]></category>
		<category><![CDATA[New York City Investment Fund]]></category>
		<category><![CDATA[Outside.in]]></category>
		<category><![CDATA[Village Ventures]]></category>

		<guid isPermaLink="false">http://pulse2.com/?p=22941</guid>
		<description><![CDATA[Outside.in is a hyperlocal news aggregation company that has been attracting quite a bit of investment from multiple sources. In the company&#8217;s Series B round of funding, Union Square Ventures was the lead investor. Others that participated include TV news &#8230; <a href="http://pulse2.com/2009/12/08/outside-in-raises-7-million-from-union-square-cnn-betaworks-village-ventures-nyc-fund-and-milestone/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignright size-full wp-image-22940" title="outsidein-logo" src="http://mediaserver.pulse2.com/uploads/2009/12/outsidein-logo.png" alt="outsidein-logo" width="240" height="60" /><br />
<a href="http://www.Outside.in">Outside.in</a> is a hyperlocal news aggregation company that has been attracting quite a bit of investment from multiple sources.  In the company&#8217;s Series B round of funding, Union Square Ventures was the lead investor.  Others that participated include TV news network CNN, Betaworks, Village Ventures, New York City Investment Fund, and Milestone Venture Partners.</p>
<p>This means Outside.in has raised over $12 million in total funding since the company launched in 2007.  After the jump is the full press release from the company:<br />
<span id="more-22941"></span><br />
BROOKLYN, NY (December 8, 2009) – Outside.in (http://www.outside.in), the leading hyperlocal content and advertising platform, today announced the close of a $7 million B round of financing, led by Union Square Ventures and including CNN Worldwide, one of the world’s most respected and trusted sources for news and information as a strategic investor.  The round includes all previous venture investors, including Village Ventures, Betaworks, the New York City Investment Fund and Milestone Venture Partners, as well as continued support from a strong group of angel investors.</p>
<p>“In our opinion, there has never been a better time to build a new business in local media.  This round represents a huge vote of confidence from our investors and CNN Worldwide that they agree and believe our results and approach are positioned to win,” said Mark Josephson, CEO of Outside.in. “The continued support of our investors shows our proven track record and their confidence that we will continue to focus on delivering huge value for all participants in the local media ecosystem—consumers, publishers, bloggers and advertisers.</p>
<p>Said Fred Wilson, principal at Union Square Ventures, “Local media is undergoing a radical reinvention and Outside.in is at the center of it, providing readers, advertisers, publishers, and bloggers the tools they need to make local news and information more relevant and profitable. Outside.in’s reach has grown 500 percent in the past year, showcasing the power of this new model.”</p>
<p>As part of its investment, CNN Worldwide entered into a concurrent multi-year deal to use the Outside.in for Publishers aggregation and curation platform to power hyperlocal news across all of CNN.com and its related properties. The first implementations are expected to be completed in Q1 of 2010.</p>
<p>“We are proud to have partnered with Union Square Ventures, Betaworks, and others to support Outside.in during the next stage of its business evolution, as the company continues to build an industry leading platform serving the hyperlocal market,” said Estenson.  “Our strategic investment in this company and the hyperlocal platform they have built demonstrates our commitment to delivering a strong local news offering to our users.”</p>
<p>The funding round comes after a year of significant milestones for Outside.in.</p>
<p>More than one hundred media partners around the country now use the Outside.in For Publishers platform, including the New York Post, Dow Jones (NYSE: NWS) Local, Media General (NYSE: MEG) and Chicago Tribune</p>
<p>Traffic to the Outside.in Network has grown to nearly 6 million monthly unique visitors</p>
<p>More than four thousand local bloggers use Outside.in’s distribution, geo-tagging and mapping tools</p>
<p>The funding will be used to support the continued development of the Outside.in platform for local content and advertising.</p>
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		<title>TAKKLE Scores $7 Million</title>
		<link>http://pulse2.com/2007/11/12/takkle-scores-7-million/</link>
		<comments>http://pulse2.com/2007/11/12/takkle-scores-7-million/#comments</comments>
		<pubDate>Tue, 13 Nov 2007 04:32:48 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[Greycroft Partners LLC]]></category>
		<category><![CDATA[Greylock Partners]]></category>
		<category><![CDATA[Liberty Associated Partners]]></category>
		<category><![CDATA[New York City Investment Fund]]></category>
		<category><![CDATA[Sports Illustrated]]></category>
		<category><![CDATA[Takkle]]></category>
		<category><![CDATA[WMG Investments]]></category>

		<guid isPermaLink="false">http://pulse2.com/2007/11/12/takkle-scores-7-million/</guid>
		<description><![CDATA[High school social network, Takkle.com took a niche and kept on strengthening upon it. Takkle lined up partnerships with major corporations that revolve around the purpose of their niche: showcase high school athletic abilities. Even Sports Illustrated, NYCIF, Greycroft, WMG &#8230; <a href="http://pulse2.com/2007/11/12/takkle-scores-7-million/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.takkle.com"><img src="http://mediaserver.pulse2.com/uploads/2007/11/takkle_logo.png" title="Takkle Logo" alt="Takkle Logo" align="left" border="0" /></a>High school social network, Takkle.com took a niche and kept on strengthening upon it.  Takkle lined up partnerships with major corporations that revolve around the purpose of their niche: showcase high school athletic abilities.  Even Sports Illustrated, NYCIF, Greycroft, WMG Investments, IJ Smith Enterprises invested in Takkle previously.</p>
<p>In this round, Liberty Associated Partners, WMG Investments, and Greycroft participated.Â  Takkle allows athletes and coaches to upload photos/videos/blogs/profiles on the social network.Â  High school athlete statistics can also be added to profiles.</p>
<p>Takkle athletes can also create &#8220;Takkle Sheets.&#8221;Â  Takkle Sheets are like a sports resume that athletes can use toÂ  promote themselves to be qualified for professional and college leagues.Â  Takkle is based in New York.</p>
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		<title>Sports Illustrated/NYCIF Invests Undisclosed Amount Into TAKKLE</title>
		<link>http://pulse2.com/2007/07/24/sports-illustratednycif-invests-undisclosed-amount-into-takkle/</link>
		<comments>http://pulse2.com/2007/07/24/sports-illustratednycif-invests-undisclosed-amount-into-takkle/#comments</comments>
		<pubDate>Tue, 24 Jul 2007 05:40:25 +0000</pubDate>
		<dc:creator>Amit Chowdhry</dc:creator>
				<category><![CDATA[Allen & Company]]></category>
		<category><![CDATA[Greycroft Partners LLC]]></category>
		<category><![CDATA[IJ Smith Enterprises LLC]]></category>
		<category><![CDATA[New York City Investment Fund]]></category>
		<category><![CDATA[Sports Illustrated]]></category>
		<category><![CDATA[TAKKLE Inc]]></category>
		<category><![CDATA[WMG Investments]]></category>

		<guid isPermaLink="false">http://pulse2.com/2007/07/24/sports-illustratednycif-invests-undisclosed-amount-into-takkle/</guid>
		<description><![CDATA[When TAKKLE first came out, I thought to myself, &#8220;would a high school sports social network really take off?&#8221; Every time I hear more news about TAKKLE, my question gets answered (which happens frequently these days). The answer is yes. &#8230; <a href="http://pulse2.com/2007/07/24/sports-illustratednycif-invests-undisclosed-amount-into-takkle/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p><img src="http://mediaserver.pulse2.com/uploads/2007/07/takkle_logo.png" title="Takkle Logo" alt="Takkle Logo" align="left" border="0" /><font color="blue">When TAKKLE first came out, I thought to myself, &#8220;would a high school sports social network really take off?&#8221;  Every time I hear more news about TAKKLE, my question gets answered (which happens frequently these days).  The answer is yes.  High school sports is a national craze and I should have known this, especially after watching movies like <em>Varsity Blues</em> starring the guy from <em>Dawson&#8217;s Creek</em>. </font></p>
<p>I read an article tonight on alarm:clock<sup>[1]</sup> about the social network receiving an investment from Sports Illustrated and as I investigated more, I found that were other investors in the company as well:</p>
<p><strong>Investors in TAKKLE include:<br />
1.) Sports Illustrated (SI.com): </strong>This publication is dubbed as the &#8220;biggest weekly American sports magazine&#8221; according to Wikipedia.  The publication has over 3 million subscribers and 23 million adults read the magazine each week.  The company is owned by Time Warner.<br />
<strong>2.) New York City Investment Fund (NYCIF): </strong>is a company that was founded by Henry R. Kravis.  Kravis is known as the 107th most richest person in the world and for founding Kohlberg Kravis Roberts &amp; Co. (KKR).  KKR registered to go public on July 3rd according to Hoovers.  Ironically, I was reading a book about KKR&#8217;s involvement with RJR Reynolds and Nabisco in the book, <em>Barbarians at the Gate</em> earlier today.<br />
<strong>3.)<span class="articleText"> WMG Investments: </span></strong><span class="articleText">Finance arm of Wasserman Media Group, LLC (WMG).  WMG is a sports marketing company that was started by Casey Wasserman.  Wasserman graduated from UCLA with a major in Political Science and is now also an owner of the Los Angeles Avengers football team.<strong><br />
4.) </strong></span><span class="articleText"><strong>Greycroft Partners, LLC: </strong>A $75 million powered company founded by Alan Patricof.  Patricof completed a BA from Ohio State University and an MBA from Carnegie Mellon and is a board member of New York Small Business Venture Fund and New Jobs for New York Association.  Greycroft has also invested in PaidContent (technology news blog), Pump Audio (hub for independent artists to sell music), and Ladies Who Launch (social network for entrepreneurial women).<br />
<strong>5.) IJ Smith Enterprises LLC<br />
6.) Jack Schneider, Managing Director, Allen &amp; Company </strong></span></p>
<p>Through the investment by Sports Illustrated, a partnership has been solidified.  Sports Illustrated agreed to bring about sponsorship programs for TAKKLE endorsed by companies such as Gatorade and Finish Line.  TAKKLE also made a deal with Spalding for a three-on-three basketball competition.</p>
<p>Previous Pulse 2.0 TAKKLE coverage is available at: <a href="http://pulse2.com/category/takkle-inc/"><strong>http://pulse2.com/category/takkle-inc/</strong></a></p>
<p><strong>References:</strong><br />
[<a href="http://www.thealarmclock.com/mt/archives/2007/07/time_incs_sport.html#Permalink"><strong>1</strong></a>] Alarm:Clock: Time Inc&#8217;s Sports Illustrated Takes Stake In TAKKLE<br />
[<a href="http://publications.mediapost.com/index.cfm?fuseaction=Articles.showArticleHomePage&amp;art_aid=64373">2</a>] MediaPost Publications: SI Makes A &#8216;Deeper Alliance&#8217; With Takkle</p>
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