You may remember how David Thorpe was able to successfully set up a campaign that would have rapper Pitbull sent to Kodiak, Alaska. Pitbull hosted a competition where the Wal-Mart Facebook Page for an individual store that would hit the highest number of fans would be promised a visit from him.
Rapper Pitbull is being sent to Kodiak, Alaska because a contest was gamed by Thorpe (@Arr), a writer for SomethingAwful. The contest was put together by Wal-Mart and Pitbull was going to be sent to the Wal-Mart store that had the most Likes on Facebook.
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Car company Fiat has been recruiting celebrities left and right to endorse their car. In their last few ads, they worked with Jennifer Lopez and Charlie Sheen. Now they have brought in Pitbull to set up the soundtrack behind their latest ad where the cars drive to the United States from Italy. Check out the ad below:
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