Barnes & Noble Partners With IREX On E-Book Reader
Amit Chowdhry | August 24, 2009 | 250 views | CommentsCategorized under Barnes & Noble, Barnes & Noble Inc., iRex Technologies, Kevin Hamilton, Plastic Logic


Dutch company IREX Technologies and Barnes & Noble have made an alliance. IREX is the second e-book reader company to have partnered with Barnes & Noble with Plastic Logic being the first. Plastic Logic plans to launch an e-book reader next year itself.
IREX said that their partnership with Barnes & Noble will not be exclusive. IREX is already selling e-book readers in Europe, but not yet in the U.S. Irex’s e-book reader will have an 8.1″ touch screen and 3G wireless connection.
“We will change the dynamics of the consumer market – users want to easily purchase content from a variety of sources and we allow them to read it on an IREX eReader as well as other devices,” stated Irex North American CEO Kevin Hamilton.

