Hannes Hesse, Kevin Lim, and Yiming Liu believes that there those who start a tipping point when it comes to music should be rewarded. Let’s say that I buy a song that I think has a great beat on Popcuts.com before many others. I will get get a cut out of everyone else that pays to download it after.

Each song on Popcuts is about 99 cents. Those who spot the trends first will get additional Popcuts downloading credit. It’s like a music pyramid scheme. “We thought that by providing this extra incentive to buy a song
legally, namely, owning a stake in that song, would make it more
attractive to buy,” stated Hesse.

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